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<\/p>\n","protected":false},"excerpt":{"rendered":"This year's Poppy Appeal is hoping to get Britain to 'Rethink Remembrance' with its latest display. A new installation near St Paul's Cathedral in London shows four different films to tell people about younger generations of the Armed Forces community.<\/p>\n
It is hoped that the films – which you can view here – will help people to get away from thinking that the Poppy Appeal and Remembrance are only for WWI, WWII and elderly veterans. The Legion wants people to know that while these wars were important and that those who served in them will always be remembered and honoured, other generations have and do serve in the Forces.<\/p>\n
Both Remembrance Day and the Poppy Appeal are as much for those who have made sacrifices across all generations and not just these two wars. This includes individuals who have been involved in the most recent conflicts, which are just as important.<\/p>\n
Each of the four films tells a story of a conflict or an injury, with Second World War veterans telling them. However, each of the stories is actually more recent than that, with the twist being revealed at the end in a bid to get people to Rethink Remembrance.<\/p>\n
The installation in London features seven multi-screen columns, which allows people to view the films from different perspectives. This is to support the idea of challenging perceptions, with one specific point allowing to see that the screens unite to create one image.<\/p>\n
Claire Rowcliffe, director of fundraising at the Royal British Legion, said: “Individuals and families from across the generations of our Armed Forces community need the Legion’s support, as well as our older veterans. When you pin on your poppy, or pause to Remember, we’re inviting you to Rethink Remembrance and rethink who it is you picture when you think of a veteran.<\/p>\n
“The Royal British Legion’s vital work wouldn’t be possible without the public’s generous support, and we hope through our campaign this year we will help people understand who they are supporting when they donate.<\/p>\n
“Please wear your poppy with pride in recognition of all generations of the British Armed Forces who have served to defend the freedom we enjoy today."<\/p>\n","protected":false},"excerpt":{"rendered":"
The Legion’s new installation aims to get people thinking differently about the Poppy appeal<\/p>\n","protected":false},"author":1,"featured_media":3416,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[6],"tags":[],"yoast_head":"\n